Selfly store is an innovative format for H24 7/7 sales

Selfly store is an innovative format for H24 7/7 sales

Designed by the Finnish company Storaenso and distributed in Italy by Product & service with the brand “MisterRetail”, SELFLY STORE is an innovative solution for the H24 7/7 sale of any type of reference in any type of context, but which differs from Vending for a whole series of pluses that place it a step higher than traditional management systems.

The system consists of four parts. The first is the smart fridge, a refrigerator that has on board and manages the Rfid label system with UHF (Ultra High Frequency) technology. The fridge is equipped with an electric lock which is used to safely open the door when the user identifies himself.

Identification can take place with an Rfid card, a smartphone or via the bank card reader embedded. The second element of the system is the Rfid label coding station, which is carried out based on the needs of the operators and then applied to the products that will be sold in the fridge.

The third element is the RFID labels and the fourth is a powerful cloud management software that is used to manage the system and have all the fridge data in real time. It is a two-way management system that meets the requirements of italian Industry 4.0 and therefore benefits from the tax advantages provided.

Excluding only frozen foods, Selfly Store can sell any type of product: from those that can be kept at room temperature to those that need a refrigerated environment up to +3 degrees. This means that with Selfly you can sell both food and no-food products.

Selfly store cannot be compared to a common distributor. The structure of the fridge overcomes all the limitations related to packaging, being able to insert products of any size.

The problem of delicate products no longer arises and of those particular products that cannot be turned upside down either when housed in the machine or during the fall. Also, very importantly, Selfly can manage deadlines and change the sales prices remotely.

This allows not only to intervene to withdraw products that are no longer saleable, but also to remotely carry out operations that incentivize the sale of products close to expiry, such as offering special discounts and / or setting up promotional campaigns on certain products or on all products, dictating to the system the rules of the campaign that will be managed automatically and autonomously, according to parameters and times established by the manager.

Selfly store: your new sales experience.

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