Why the future of Ho.Re.Ca will be in sustainable design

Why the future of Ho.Re.Ca will be in sustainable design

Bottega Design has always been a container for established professionals in the Ho.Re.Ca. world, each with their own history and experiences, who together create a perfect synergy that can follow a project in every detail.

First home to Gianluigi Roman, art director with twenty years of experience in the world of design, and Fabio Moroni, owner of the Archimedia company, in 2020 Bottega Design met the young designer Laura Noè, founder of Ndesign studio, creating a strong collaboration.

“Our experience in the residential sector has made us understand that even hotel rooms must make you feel at home,” says Bottega Design, “especially in this peculiar moment for the world where there is an absolute need to feel comfortable, safe and protected.”

Their established experience in the restyling of public space, thus avoiding creating new waste but taking advantage of the existing furnishings and bringing them back to new, brought them ever closer to the world of ecological renovations and it was the pandemic that made them recognize the importance of healthy spaces, both in everyday life and dedicated to short term stays.

With this base, Bottega Design has structured a new design approach, aimed at a more sustainable design that works closely with technological innovation to have non-toxic interiors and that, finally, lead us again to forge a bond with nature. “It is time for our sector to understand the importance of reducing pollution, we can no longer afford not to respect the environment.

There is a need for a true return to origins, using natural materials that do not release any toxic substance into the air we breathe. Consumers know this too, in fact more and more often they choose green solutions for their travels.”

The pandemic has in fact led to a large increase in people who choose to travel in a sustainable way and who declare themselves dissatisfied with the scarcity of structures that are adequately attentive to the environmental cause.


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