Drive Promotion Design

Pucci Eco was the first dual-flush cistern, designed to allow a choice of water volume for each flush, as needed. An innovation that has brought big water savings to our daily lives. The name Eco speaks not just of environmental care and protection of precious natural water re-sources, but also the resulting economic benefit, with...

In contemporary hospitality, the table is no longer a neutral stage. It is part of the restaurant’s identity: a surface that enhances plating, communicates atmosphere and turns service into visual experience. With Innovative Color Line, MPS Porcellane brings colour beyond decoration. The collection comes from research into the expressive potential of porcelain: reactive shades, glossy...

Raffaella Isidori is a senior multidisciplinary designer with over 35 years of international experience across branding, communication, print, and digital. She works at the intersection of strategy and execution, helping businesses make clearer decisions about what they offer, where they position themselves, and how they communicate. In this conversation, she shares her perspective on how...