Bridging the gap between value and perception

Raffaella Isidori is a senior multidisciplinary designer with over 35 years of international experience across branding, communication, print, and digital. She works at the intersection of strategy and execution, helping businesses make clearer decisions about what they offer, where they position themselves, and how they communicate. In this conversation, she shares her perspective on how...

Visions and collaboration: a case history

When the owners of a luxury hotel in the heart of the Colorado Rocky Mountains contacted Giliana Gavioli, their vision was ambitious: transforming the communal areas and the suites into ambiances that would capture the majestic essence of the surrounding landscape, creating an authentic and exquisite experience for their high-quality international clientele. Gavioli never applies...